Privacy statement
1. Who are we?
Datahive360, P.J. Oudweg 4, 1314CH Almere, the Netherlands (“Datahive360”, “our”, “we”, “us”) wants you to understand the way we collect and use your personal information when you interact with us through different channels (our website, participation at events, through our marketing partners).
2. What kind of data do we collect and for which purposes?
2.1 Data collected through our website
We process your data when you show interest in us (e.g. fill in a form, download a DataHive360 whitepaper) based on our legitimate interest to carry out our business activities (sell our product).
In case we observe you showed preference towards Datahive360, data from all mentioned sources may be used to contact you. Before contacting you, we make an assessment. First, we compare your data with our client benchmark (through automatic means). Secondly, our Marketing team double checks whether the proposed contacts should be indeed contacted. Only when both checks are done, we contact you.
3. Confidentiality & security
We will not provide your personal data to any other party, unless this is necessary for the execution of an agreement or if we are legally obliged to do so.
Thereby, we take appropriate security measures to limit and prevent misuse of and unauthorized access to your personal data. We ensure that only authorized people have access to your personal data, and that access to your personal data is being limited and controlled.
4. What are your rights?
In case you have provided us with your personal data through different channels, you can send us a request to see, adjust, transfer or delete this personal data. This request can be filed by sending an e-mail to privacy@datahive360.com.
Under applicable data protection law, you have the following rights:
- Being informed on which personal data we have and what we are using it for;
- Inspection of your personal data;
- Having incorrect data changed;
- Request to delete personal data;
- Revoke your consent;
- Object to certain uses.
5. Retention period
Your data will be stored in the European Union.
We will not store your personal data longer than necessary in order to achieve the purposes described within this privacy notice provided that we are not legally obliged to do so.
In order to do so, we take into account:
- Did you opt in to receive content from us? In this case, we keep your data as long as needed to provide the content to you.
- Are we subject to any legal obligations to keep the data?
- How long it is necessary to keep the data in order to carry out our business?
- You can prevent the placement of the hereabove described cookies by adjusting your cookie settings
6. National supervisory authority
7. Datahive360 as data processor
This section applies to the services provided by Datahive B.V. and its entities (“Datahive360”) to its customers in the role of data processor. This description does not describe how Datahive360 collects data via www.datahive360.com.
Datahive360 provides technology services to business customers to for marketing analysis, analytics and reporting purposes. Datahive360 processes information through different technologies (ie. API connections, cookies, pixel tags) on behalf of its customers and may receive information from partner third parties. The information received is processed only for the purposes defined by our customer as data controller in terms of GDPR.
For more details, please see our General Terms of Use, our Master Service Agreement and the Datahive360 Data Protection Guideline on our website, www.datahive360.com.
Datahive360 requires customers to give access to read the data from data sources such as Facebook Ads and Google Ads APIs. Where possible, we will make use of OAuth access tokens. By this mechanism, the customer grants access to the data through the data source service and we receive a token by which we access and retrieve the data. You will have access to revoke the tokens both from Datahive360′ application as well as from the data source services themselves. When we use OAuth access tokens to connect to your data on your behalf and upon your request we will only store the specific token and no other user data attached or attachable to that token.
Datahive360 never stores or caches specific data, such as accounts or campaigns that are accessible through the provided token. Datahive360 only stores the data our clients sets us up to store into their respective data warehouse.
Datahive360 only ever requires the minimum amount of permission to read the data. We will only ever access your data on your instructions through our tool or any automated scheduling that you have set up through Datahive360. Where a data source gives us more than read-only access due to the nature of the data source, Datahive360 will never make use of those permissions.
We treat your tokens like passwords, they are strongly encrypted and never shared or logged.
Datahive360 will require various permissions based on the tools that you will use. For example, we will need access to read and write to your spreadsheets in you setup Google Sheets as a data destination. Again, we request the least amount of permissions that we need in order to provide you the service. Should the default permissions granted be more than we need, we will never make use of those permissions.
In some cases, we provide multiple avenues to get data into your data destination. For example, we provide tools to get data to your Google BigQuery where you will need to give us permissions to create schemas in your Google BigQuery database. However, we will only create the tables and datasets that you set up yourself in the Datahive360 portal. And you are always in control whether you will keep or delete those datasets and tables.
7.1 Google API Services User Data Policy
With respect to Google services, our tools will only have rights to access your Google Analytics/Ads/YouTube/Search Console/Campaign Manager/DV360/Sheets data (depending on which service you are logging in to), and nothing else on your Google account. You can revoke Datahive360’ right to access your data at any point from your Google account control panel (https://security.google.com/settings/security/permissions).
With respect to Google services, use and transfer of information received from Google APIs to the Services will adhere to Google API Services User Data Policy, including the Limited Use requirements.
This also incorporates Google’s “Limitation on User Data Transfer” which prohibits Datahive360 and its users the use of Google Workspace user data to train non-personalized AI and/or ML models.
To be clear: it is forbidden to use user data obtained through Workspace APIs, via Datahive360, in order to develop, improve, or train non-personalized AI and/or ML models.
Contact details
If you have any privacy concerns regarding the processing of your personal data by us, feel free to get in touch with our Data Protection Officer at privacy@datahive360.com.
Datahive B.V.
P.J. Oudweg 4
1314CH, Almere
The Netherlands
Chamber of Commerce registration number: 39075117
This privacy notice was last modified on 3-12-2019